Black Friday Week

Blackfriday

Our Black Friday Sale is over.

The promotion will return this time next year. Hope to see you then!

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    All skin types
    Breakouts, Blackheads, Enlarged pores, Dull skin

    Fights breakouts and blackheads

    Clears & minimises enlarged pores

    Sheds built-up layers of skin for smooth, even tone

    Our iconic global bestseller, this clinically proven daily exfoliating toner with salicylic acid quickly unclogs pores & controls oil for clear, glowing skin.

    Salicylic Acid/BHA, Green Tea Extract, Methylpropanediol
    Free shipping
    Surprise gift
    Travel-size product
    Travel-size product
  • NEW
    All skin types
    Anti-Aging, Brown spots, Dull skin

    5% vitamin C supercharges UV protection, minimises discolouration and prevents future dark spots

    Clinically proven to hydrate & brighten skin

    UV filter blend SPF 50 defends against sun damage

    Protect, brighten & hydrate skin in one multi-active step.

    Vitamin C, Acetyl zingerone , Porphyra Umbilicalis Extract 
    Free shipping
    Surprise gift
    Travel-size product
    Travel-size product
    All skin types
    Breakouts, Anti-Aging, Brown spots, Enlarged pores, Fine lines and wrinkles

    High-strength, controlled-release 1% retinol concentration

    Diminishes the appearance of wrinkles & fine lines

    Light, hydrating lotion absorbs quickly & evenly

    An advanced 1% retinol formula with skin-supportive peptides & vitamin C that smooths wrinkles and firms the skin, visibly reducing signs of ageing.

    Vitamin C, Peptides, Retinol (Vitamin A)
    Free shipping
    Surprise gift
    Travel-size product
    Travel-size product
    All skin types
    Anti-Aging

    Improves skin tone and texture

    Fades brown spots

    Softens fine lines and wrinkles

    A powerful blend of retinol and bakuchiol tackles fine lines and wrinkles, restores firmness and evens out skin tone.

    Retinol (Vitamin A), Bakuchiol, Peptides
    Free shipping
    Surprise gift
    Travel-size product
    Travel-size product
    All skin types
    Anti-Aging, Brown spots, Dull skin

    Targets sun damage & improves uneven tone and discolouration

    Boosts radiance & visibly brightens

    Visibly firms & improves elasticity

    This clinical-level serum features highly stable 25% vitamin C to visibly improve uneven tone, radiance, elasticity & firmness without irritation.

    Vitamin C, Glutathione, Ergothioneine
    Free shipping
    Surprise gift
    Travel-size product
    Travel-size product
    All skin types
    Anti-Aging, Brown spots, Dull skin

    Promotes radiant-looking skin

    Strengthens skin's natural barrier

    Leaves skin soft and hydrated

    All-day hydration meets the anti-ageing benefits of 5% vitamin C for firmer, more radiant skin in one multi-active step.

    Vitamin C, Hexapeptide-5, Barrier Repair Lipid Blend
    Free shipping
    Surprise gift
    Travel-size product
    Travel-size product
    All skin types
    Anti-Aging, Dull skin

    Brightens skin

    Light cream for easy application

    Protects skin against the harmful effects of pollution

    This day cream with SPF 30 brightens, hydrates and protects against pollution and UV rays.

    Kiwi, Licorice root extract, Argan oil
    Free shipping
    Surprise gift
    Travel-size product
    Travel-size product
    All skin types
    Breakouts, Anti-Aging, Keratosis Pilaris

    Leaves skin softer and smoother

    Removes built-up dead skin cells

    Reduces red bumps

    Gently exfoliates dry, rough and bumpy acne-prone skin leaving it hydrated, smooth and soft.

    Salicylic Acid/BHA, Antioxidants, Chamomile Flower Extract
    Free shipping
    Surprise gift
    Travel-size product
    Travel-size product
    All skin types
    Dull skin, Fine lines and wrinkles, Damaged skin barrier

    Visibly reduces fine lines

    Reverses a compromised skin barrier

    Renews skin below the surface for healthier cell turnover

    A weightless liquid exfoliant that resurfaces texture & tone, gently.

    Mandelic Acid, Lactic Acid, Yarrow Extract
    Free shipping
    Surprise gift
    Travel-size product
    Travel-size product
  • NEW
    All skin types
    Breakouts, Anti-Aging, Dull skin

    Target signs of ageing without irritation

    Promote clear skin

    Improve texture & hyperpigmentation

    A high potency retinoid treatment that smooths lines & wrinkles, fast and without irritation.

    0.1% Retinaldehyde (Retinal), 0.16% Oleyl Adapalenate (Adapinoid), Pomegranate Peel Extract
    Free shipping
    Surprise gift
    Travel-size product
    Travel-size product
    Normal skin, Dry skin
    Anti-Aging, Redness, Sensitive skin

    Intensely hydrates dry, reactive skin

    Soothes a compromised barrier

    Visibly firms

    This ultra-hydrating moisturiser instantly soothes dry skin, calming redness and sensitivity. Its formula of antioxidants and emollients helps protect the skin's delicate barrier.

    Hexapeptide-8, Prebiotic Sugars, Northern Truffle (Albatrellus Confluens Mushroom Extract)
    Free shipping
    Surprise gift
    Travel-size product
    Travel-size product
    Normal skin, Dry skin
    Anti-Aging, Brown spots, Sensitive skin

    Leaves skin soft and hydrated

    Reduces signs of ageing

    Suitable for sensitive skin

    Antioxidant serum with vitamin C works to firm, brighten and improve uneven skin tone.

    Vitamin C, Vitamin E, Coenzyme Q10
    Free shipping
    Surprise gift
    Travel-size product
    Travel-size product
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Black Friday Paula's Choice 2024

Enjoy up to 25% off everything this Black Friday! It’s the perfect time to try out a new formula or stock up on tried & true favourites. From SPF to BHA, we deliver what we promise: the best products yet for your best skin.

20% off everything during our Black Friday skincare sale – even the latest launches

When we say everything, we mean everything. Get 20% off our latest innovations and unlock 25% off when you spend € 135. Discover Black Friday sales on the PRO Retinaldehyde Dual-Retinoid Treatment and the 6% Mandelic Acid + 2% Lactic Acid AHA Exfoliant, because we're serious about safe & smart skincare that actually works.

Our gift to you

This year, we’re gifting you special edition gifts with a glow-up! Choose a free travel size when you spend € 55. Not to mention, we’re also offering a free full-size, special edition exfoliant when you spend € 95. Go for gold with our iconic 2% BHA Liquid Exfoliant or pick the silver AHA Liquid Exfoliant. That’s not all, when you spend € 135, you’ll also receive a full-size Booster. Pick between two of our bestsellers: the 10% Niacinamide Booster or the Pro-Collagen Multi-Peptide Booster.

When is Black Friday 2024?

We celebrate skincare savings from the 22nd of November to the 2nd of December.