Paula's Choice Bestsellers

Paula's Choice Bestsellers

15% off SPF & antioxidants

Expert tip: To ensure maximum protection, use an antioxidant serum before applying your SPF to boost skin repair from free radical damage.

  • Free travel-size when your order hits €75
  • Free additional travel size when your order hits €90

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  • See clear, glowing skin in 1 week*

    SHOP 2% BHA

    *Based on independent clinical studies and self-assessment consumer panels. Results may vary.
  • NEW
    All skin types
    Anti-Aging, Very dry skin, Dull skin, Fine lines and wrinkles

    3X pro-collagen peptide complex

    24-hour hydration

    Clinically proven to visibly plump & improve bounce

    A lightweight gel-cream packed with 3X pro-collagen peptides & hyaluronic acid technology for 24-hour hydration and instantly plump, bouncy skin.

    Hexapeptide-5 (Water-Binding Peptide), Oligopeptide-1 (Messenger Peptide), Tridecapeptide-1 (Signal Peptide)
    Free shipping
    Travel-size product
    Travel-size product
    All skin types
    Breakouts, Anti-Aging, Brown spots, Rosacea-prone skin, Dull skin

    Fades brown spots

    Brightens skin

    Fights breakouts

    A potent azelaic acid cream blended with salicylic acid visibly clarifies uneven skin tone, fades acne marks & reduces redness.

    Azelaic Acid, Salicylic Acid/BHA, Adenosine
    Free shipping
    Travel-size product
    Travel-size product
  • -15%
    Combination skin, Oily skin
    Breakouts, Anti-Aging, Brown spots, Sensitive skin

    Mattifies shiny skin

    Protects from sun damage

    Fights signs of ageing

    Lightly tinted moisturising lotion protects skin from sun and absorbs excess oil.

    Antioxidants, Resveratrol, Zinc Oxide
    15% off
    Free shipping
    Travel-size product
    Travel-size product
  • -15%
    All skin types
    Anti-Aging, Dull skin, Fine lines and wrinkles

    New gentle formula, immediate results

    Vitamin C visibly brightens skin

    Feather-light, liquid formula absorbs quickly

    Our new & improved bestselling 15% vitamin C brightens skin, improves the appearance of fine lines & wrinkles and boosts glow in 15 minutes for immediate results – without irritation.

    Vitamin C, Ferulic acid, Ergothioneine
    15% off
    Free shipping
    Travel-size product
    Travel-size product
  • NEW
    All skin types
    Breakouts, Anti-Aging, Dull skin

    Target signs of ageing without irritation

    Promote clear skin

    Improve texture & hyperpigmentation

    A high potency retinoid treatment that smooths lines & wrinkles, fast and without irritation.

    0.1% Retinaldehyde (Retinal), 0.16% Oleyl Adapalenate (Adapinoid), Pomegranate Peel Extract
    Free shipping
    Travel-size product
    Travel-size product
    All skin types
    Breakouts, Blackheads, Enlarged pores

    Leaves skin feeling clean and refreshed

    Soft on skin, hard on breakouts

    Removes excess oil

    Refreshing cleansing gel gently removes excess oil, debris and pore-clogging impurities.

    Glycerine, Panthenol (Vitamin B5), Sodium Laureth Sulfate
    Free shipping
    Travel-size product
    Travel-size product
    All skin types
    Redness, Sensitive skin

    Suitable for sensitive skin

    Gently cleanses without disrupting skin’s barrier

    Leaves skin feeling soft & hydrated

    A soft, cushiony cleanser that removes makeup & impurities whilst preserving the skin’s barrier. The soothing formula leaves a silky-smooth finish and has a redness-reducing benefit.

    Glycerine, Prebiotic Sugars, Caprylic/Capric Triglyceride
    Free shipping
    Travel-size product
    Travel-size product
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Your all-time favourites

Whether it’s our cleansers, moisturisers, exfoliants, serums or boosters: we have bestsellers across all of our product categories. Conclusion? Our products do what they promise, which is why our customers have made them our bestsellers. So here’s a special thanks to you.

Gill
“A godsend for my skin. My skin is the clearest it’s ever been!”
Skin Perfecting 2% BHA liquid

Puppy
“My brown spots have faded considerably. So thrilled I have found a product that lives up to its claims!”
Clinical 1% Retinol treatment

Dave
“Love, love this product! After two weeks my skin is more even- toned, scars appear faded and even sunspots have faded.”
C15 Super Booster

Beauty begins with truth

Our philosophy? Smart, Safe Beauty. The products you use should work and be good for your skin, no exceptions. Based on our heritage in consumer advocacy, each of our formulas is effective, safe and backed by cited research. We uncover the truth about skincare and share all of the facts with you along the way - because keeping your skin healthy shouldn't be a mystery.

Our products do what they promise and we want you to experience that for yourself, that's why we offer a 60 day money-back guarantee. If you are not satisfied with your purchase, contact us within 60 days for a full refund.

We're here to help

For any questions about our products or for help on building a skincare routine, please contact our Customer Care team. Our skincare experts are on hand to help you find the best products for your skin.